A 3D production studio, re-engineered for AI.
Founded in 2010 by Ram Yogi Velagapudi. London-led, India-delivered. Senior craft on every shot, AI on every variation.
Net Business Labs started in 2010 with one specialism: 3D modelling at volume, done well. By 2014 we were one of three vendors trusted by Google to build the original 3D buildings layer for Google Maps — a 50-person team in our India base shipping at the volume only an industrial-grade pipeline can.
Since then we’ve done a thousand more projects across furniture, architecture, product, industrial and retail. Some of our work hangs in Carnaby Street showrooms. Some sells residential towers off-plan. Some trains warehouse staff how to operate machinery they’ll never touch in real life.
In 2024 we re-engineered the studio around AI. Not as a marketing line — as a production reality. The senior team still hand-crafts the master shot. The AI pipeline carries it the extra 10× into every fabric, finish, lifestyle and configuration. Our clients get catalogue depth that physical photography can’t deliver, at a third the cost of a traditional CGI shop.
That’s the wedge. That’s the studio.
15 years building 3D pipelines that scale. Previously led the team behind the Google Maps 3D buildings layer. Now obsessed with what AI lets a senior CGI shop do that nobody else can.
Email YogiGoogle Maps 3D buildings layer
From 2010 to 2014 our 50-person team in India was one of three vendors trusted by Google to model the world’s buildings for what became the 3D Maps layer. That contract is what trained our QA, art-direction, and pipeline practices — the same disciplines we now apply to every furniture catalogue and product launch we ship.